A poor network performance can be highly detrimental to a business’s overall performance. And it feeds off of your productivity levels in such subtle ways that you wouldn’t even be able to tell until you see the difference in annual reports. A poor network can slow down several tasks and procedures in the office; for

The year 2020 was a challenging year for businesses in the United States due to the onset of the coronavirus pandemic. Gas stations and convenience stores were among the businesses that came under the umbrella of essential services and operated throughout the pandemic. They played a crucial role in ensuring people get supplies during difficult

The digital revolution has transformed business operations. Everything has radically changed from the way we work to how we communicate. Digitization has allowed organizations to reach greater heights and break down all sorts of operational barriers. In short, it has opened a door of endless opportunities to improve every aspect of a business. Here’s how

If there’s one way to ensure you’re marketing your business most effectively, it’s by keeping your marketing strategy ahead of the curve, or at least, current. Of course, you wouldn’t want to be the last person to put your advert on Facebook.

Data security is a critical concern for any business, but more so for accounting firms. These institutions are responsible for financial data, personal information, and all kinds of sensitive data; hence, they must remain cautious and vigilant to protect their client’s sensitive information. These firms owe a fiduciary duty to their clients and must follow

Since the onset of the coronavirus pandemic, the retail landscape has never been the same. Now, customers aren’t just expecting a lot more from the brands but are forging new shopping habits. So, come 2021, what can marketers do to maximize customer engagement and retention? Will content still be king? Remember, planning, strategizing, and researching in

Statistics show that; Over 70 million smartphones are lost each year, only 7% of which are recovered. 80% of the total cost of losing a smartphone is associated to data loss. More than 52% of electronic gadget devices are stolen or misplaced at workplaces. As mobile phone usage increases by the day, it’s time that users

There are over 3.6 billion smartphone users globally, and that number is estimated to go up to 4 billion in 2023. The question is, how do you use smartphones to grow your brand and boost its visibility?

Did you know that nearly 55% of Americans get their daily news from social media? Nearly half of the world now uses social media, especially during the global pandemic. Social media has given brands a chance to stay in touch with their customers and continue their marketing efforts. But what strategies should these brands employ?

In today’s digitalised world, businesses of all types and sizes are heavily dependent on computers and online networks to run their operations, which puts them at risk of cyberattacks. The cost of cybercrime in Australia is an estimated $1 billion each year. Unfortunately, small businesses are the primary target of hackers. According to the stats,