Why Brands Should Be Creating Tutorial Videos

Videos are an easy and convenient way to absorb copious amounts of information and learn more about different topics, products and ideas. They’re quick and show a physical demonstration, can be referred to multiple times and allow for easier consumption of knowledge, requiring less effort on behalf of the viewer who doesn’t need to focus

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The Difference between ECM and PCM

Whether you want your vehicle to perform better or want to understand why it isn’t running right, having some knowledge about on-board computers can also come in handy. When it comes to engine electronics, the terms PCM and ECM are often used interchangeably. However, both perform a different function. Over the course of this article,

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4 Creative Pop-up Ad Ideas That Will Grow Your Ecommerce Store

We’re the first to admit that pop-up ads can be annoying.  But sometimes consumers simply won’t pay attention to you without them. Yes, unsolicited ads and pop-ups are a great way to annoy customers who already have a short attention span and can’t wait to scroll past what they were reading two seconds ago. That

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Which Industries Are The Most Affected By Industrial Robots? Find Out If Your Industry Is On The List!

In 2018, the sales of industrial robots soared up to a whopping US $16.5 billion around the globe, which was a 1% increase than the global sales recorded in 2017. Approximately 2.4 million robots were working in different industries, as of 2018. This figure is further estimated to reach up to 4 million industrial robots working

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The Top Software Project Management Challenges In 2020

In the last decade, we’ve seen unprecedented growth in the software industry. By 2021, the global software market’s revenue is projected to reach $507.23 billion. Due to globalization and advances in technology, though, the industry is in a rapid state of flux, presenting new challenges for businesses every year. Here are the top challenges that

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Gun Laws in Washington

In a time of rising gun violence and multiple horrific instances of mass shootings, gun regulation and laws have become increasingly more important. While the debate rages on about whether people should be allowed to own guns in the first place, many people ignore the importance of gun laws and how strict implementation might resolve

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Software Outsourcing Benefits for Enterprise-Level Organizations

Over the years, outsourcing has become a de facto option that is used widely in the software development industry. The market size for global outsourcing reached $85.6 billion in 2018, and this figure is likely to increase in 2020. In this article, we’ll discuss how enterprise-level organizations can benefit from software outsourcing. Let’s get started: Outsourcing

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Combining Affiliate and Influencer Marketing: Threats and Challenges

If you’ve just started a new business and are looking to optimize its marketing campaigns, customer experience should be your top priority. Affiliate and influencer marketing have recently proven to be the two most effective ways to both win over customers and maximize conversions. Ever since their addition to modern marketing strategies, advertisers and publishers

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Optimizing Your B2B Conversion Metrics 101

Competition is getting tougher in 2020 as legacy B2B industries become saturated with an influx of similar products and service providers—not to mention disruptors who are looking at industries completely different. Your website could be your strongest asset or your weakest link. If you think of your website as a brochure, then it’s a cost.

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Does Affiliate Marketing Have a Future? 2020 Trends to Expect!

While some brands see affiliate marketing as a fleeting trend, others have fully embraced its impact and role in the digital marketing world. Regardless of how you feel about it, though, affiliate marketing tools are transforming the marketing landscape by putting the focus on customer needs. Whether it survives in the long-term or other trends take over, no

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